Introduction

Audience Items represent an audience segment you want to target. It becomes a reusable item for all your sites and site sections within your network. You can customize the name, draw multiple data sources across providers, as well as combine data sources into one audience item. Audience Items are defined by the third party audience tracking provider you choose to integrate with MRM. They are not defined by FreeWheel.

You can use this API to accomplish the following audience item tasks in MRM:

• List audience items

Related Documentation

Refer to the following documentation for more information about FreeWheel products and APIs:

• Getting Started with the FreeWheel APIs
• Audience Content - MRM User Guide

Resources

URIs

The Audience Item API v4 identifies two Uniform Resource Identifiers (URIs), as identified in the following table:

Specifying Results through URIs

You can also specify whether to receive results in .xml or .json through the URIs in the table below.
The value in the URI overrides the value in the Accept Header.