This is the 0.5 version of Beeswax’s API documentation. For the updated 2.0 version, you can navigate by clicking the dropdown located near the top left of this site.

For more information about the ongoing migration from 0.5 to 2.0, please visit the 2.0 version.

Strategy

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Upgrade Notice

The Targeting APIs, including strategy have been upgraded as part of the Buzz 2.0 API. We strongly recommend you use the new targeting-expressions endpoint. Read more about targeting using the new API.

A Strategy determines the targeting is available to a given Targeting Template and within a specific Line Items type. Strategies are created by the Buzz system administrator. A Strategy is a logically-coherent set of targeting options that are available in the ad server or bidder. For example, if the ad server/bidder can execute certain types of geographic targeting in mobile, but other types in display, it may make sense to have different Strategies for mobile vs display.

Restrictions

MethodRestriction
GETNone
POSTNot Allowed
PUTNot Allowed
DELETENot Allowed